Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the better-wp-security domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/wp-includes/functions.php on line 6114
Video: Etihad’s new TV commercial – Bangalore Aviation

Video: Etihad’s new TV commercial

March 1, 2013 Comments Off on Video: Etihad’s new TV commercial 216 Views

by Devesh Agarwal

Abu Dhabi based Etihad Airways is releasing a new TV commercial (TVC) across the world in the next few days.

Created by M&C Saatchi, the TVC will be released in the UAE on March 3rd, and then across Australia, China, Germany, India, Japan, UK, USA, and Nigeria the next day.

The commercial which has been produced by Rogue Films in London, is directed by David Edwards, and was filmed in Abu Dhabi, Bangkok, Prague and Sydney over a one month period starting in mid-December 2012. Using a split screen technique the commercial tries to juxtapose Etihad on-board service with lifestyle scenes from international destinations, fine dining restaurants and five star hotels around the world. The soundtrack is Bobby Darin’s 1967 classic, “Beautiful Things”.

Once you watch the video, do read on for another interesting link.

You can also watch video detailing the making of the commercial by visiting the Bangalore Aviation Facebook page. While you are there, give our page a “Like” and remember in addition to an e-mail subscription, or RSS feed, you can up to date with us via Facebook as well.

For other exciting videos, please visit the Bangalore Aviation YouTube page also.

About Devesh Agarwal

A electronics and automotive product management, marketing and branding expert, he was awarded a silver medal at the Lockheed Martin innovation competition 2010. He is ranked 6th on Mashable's list of aviation pros on Twitter and in addition to Bangalore Aviation, he has contributed to leading publications like Aviation Week, Conde Nast Traveller India, The Economic Times, and The Mint (a Wall Street Journal content partner). He remains a frequent flier and shares the good, the bad, and the ugly about the Indian aviation industry without fear or favour.

Check Also

In new strategy Etihad invests in Darwin Airlines, re-brands it Etihad Regional

by Devesh Agarwal Etihad Airways, the national carrier of the United Arab Emirates, today announced …

+OK
+OK